Frequently Asked Questions
How is the trust score calculated?
We analyze four factors: verified reviews across all retailers (40pts), creator transparency and affiliate disclosure (25pts), brand ingredient honesty (20pts), and retailer trustworthiness (15pts).
What retailers are supported?
Sephora, Ulta, Amazon, Target, Dermstore, and Bluemercury.
How do I report an incorrect score?
Email us at hello@prooftrust.app with the product URL and what you believe is incorrect.
How are creators verified?
We manually verify creators who have disclosed their affiliate relationships and have a track record of honest recommendations.
Is Proof free?
Yes. Proof is completely free. We have no affiliate revenue, no sponsored content, and no ads.
How do I delete my account?
Open the Proof app, tap the settings icon on the home screen, scroll to the bottom and tap "Delete Account".
Still need help?
Get in touch
We respond to all messages within 2 business days.
Email hello@prooftrust.app